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HI, WE ARE VAAY

And we want you to have the products that make you feel good, mindful and in Balance every day, not high. You know, the stuff that makes you say “damn, that’s the good stuff”.

OUR GOAL

We want to unlock the potential of the hemp plant, using the best of cannabinoids, terpenes and flavonoids, just by pressing the reset button. We want to give our community more inner balance and mindfulness during their daily life. Therefore our research and development team develops the most effective hemp products for you - that is the unique VAAY product formula.

WHAT DOES THIS MEAN

We bet you know that feeling...The day is long and your mind is full of thoughts. Everyday life can be very hectic and your To Do list is long. Time to pause for a moment - to calm down - to breathe deeply. VAAY wants to help. We have developed special product formulas using the best parts of the hemp plant to bring you back into balance. We are not about nervousness and wakefulness related to caffeine, this is not our business. Our business is leading you to more, mindfulness and inner balance. Simply readjust the compass again. For all our products our researchers have developed the special VAAY formula: a unique combination of cannabinoids, terpenes and natural extracts. Our products have been designed to be used in various moments throughout your day and whenever you need them: Mouth spray in the morning, capsules after meals, sports gel after physical activity, the diffuser pen discreetly throughout the day - or in the evening the Bath Bomb to relax and the Night Oil to fall asleep. Can you feel it?

OUR TEAM

Finn Age Hänsel

CEO & Founder

An entrepreneur and business angel with a strong passion for innovative products, brands and technology. Finn aims to find the perfect balance between visionary ideas, creativity and best-in-class execution. After several startups and companies, Finn Hänsel and Fabian Friede founded the “Sanity Group”, which is doing research and development of high quality products based on CBD and other parts of the cannabis plant.

Finn

CEO & Founder

Iris

Product development

Laura

Product Development

Amy

Design

Jeff

Design

Mirko

Content

Sebastian

Product Development

Maria

Marketing

Robin

Operations

Philip

Business Development

Christian

Supply Chain

Glenn

Marketing

Gabriela

Product Development

Kevin

Tech

Rebecca

Marketing

Daniel

Brand Owner

Michela

Marketing

Philipp

Business Development

Sebastian

Customer Support

Tim

Content

Viktoria

Store

Join our Team

We are always looking for new and motivated talents to join our Team. Check it out!

See job openings

OUR FORMULA

Did you know that the colors on our VAAY CBD and hemp products have a meaning?

Learn more